insights LIBRARY

Most young strength and conditioning coaches move forward with momentum. Take the classes. Pass the certifications. Apply for internships. Hope it leads somewhere. There is nothing wrong with that path. But it’s reactive. Coaches who build intentional careers do something different: they reverse engineer. They start with the end goal and work backward. Here is how that looks in strength and conditioning. 1. DEFINE THE END FIRST Before worrying about certifications or int